What is Your WHY?


Your purpose in life, Your WHY, once clear to you, will resonate through your body like an energy source!

A clear sense of purpose can help you to focus your energy on what really matters most to you. It enables you to take more risks and helps you to overcome any obstacles along the way.

In your career we know WHAT we do, the things we need to do to get the job done. We also know, over time, HOW to do all those things and we become efficient at them. WHY we do them, may be more linked to a salary or sense of achievement.

In our personal life, your WHY sets you apart from other people, as it is personal to you. It is your purpose in life. It will inspire you and help you to take action.

It helps to write down your purpose on a piece of paper, in your own handwriting, rather than type it up. It will resonate more with you and feel more personal.

A couple of examples of WHY statements:

 “To inspire people to do the things that inspire them so that, together, we can change our world”                Simon Sinek

“To empower and educate people everywhere so that they can improve their live and achieve their goals”  Dean Bokahri

So lets take this further so you can start to work out your WHY.


  1. What makes you feel more alive?

This is about discovering what you are passionate about and connecting yourself to a cause greater then you. Whatever it is, it needs to be congruent with you and your life.

  1. What are you good at?

Write down your talents and abilities. Link them to your passion – this can increase what you can achieve and add more fulfilment in your life.

  1. How can you add value?

Apply your talents, skills and experience on the opportunities ahead of you. Value your abilities and focus on the best way to use them in your quest.

Rocking Chair test


Align your quest with who you are, your skills and knowledge and your passion. Focus on the things that matter most to you. Grasp an attitude of gratitude for all you are and all you have today.

Now, imagine yourself sitting in a rocking chair in your twilight years and reflect back on your life.

  • Did you achieve your WHY?
  • Did you satisfy your Passion?


Please share this post if you found it useful so others can make use of it too.



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